Essay on Corporate Social Responsibility and Ethical Decision Making

Corporate social responsibility refers to the action whereby a firm or a business engages in activities that lead to its development this through the provision of economic, social as well as environmental benefits to the society and its stakeholders (Silberhorn and Warren, 2007).

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International journal of corporate social responsibility

Corporate social responsibility in the Journal of International Journal of corporate social responsibility aims at explaining about the various business models as well as the mission of companies, their accountability and as well as to how they are usually governed. It aims at explaining how a business should understand the market in which it is functioning with. It is not only meant the business to economically grow but also to be able to build good relationships with the entire community. The main reason as to why this article is important in the analyzing the corporate social responsibility in relation to ethical decision making because it explains the topics in relation or referring to a given business which is the Societa Gas Rimini which is a business that is owned by a family. The reason for selecting this article is because it mainly deals in explaining about leadership. This is an important concept when it comes to CSR because without good decision making in leadership it will cause a negative impact to the society at large (Holyoak, 2002).

Renewing and improving the business model towards responsibility and practice

Mission, Governance, and Accountability

CSR plays a great part in maintaining the values and mission of the business. It is through the implementation of ethics during decision making that helps the business to be in a position that it can avoid corporate crimes in the business environment. It is through the ethical decision making by the management that a company can increase their stakeholders commitment towards it. Once the leaders and management engage in ethical decision-making, they tend to improve the economic and as well as its social responsibility towards the society (D'Amato, Henderson and Florence, 2009).

For example, the societa Gas Rimini group has a business mission which mainly looks at the top management and main founders of their profiles. It gives great attention to the CSR and ensures that they take care of the environment surrounding them, the community at large that includes their employees, potential customers and investors and their level of transparency as this will help the community to gain trust in them. The management acts ethically when they create a Centre of dialogue with their stakeholders, employees or even customers this is because it creates room for fairness towards their role of corporate social responsibility. Top management of Societa Gas Rimini group while making their decisions they will regularly review if it is addressing the expectations of their various stakeholders. Through this, it helps maintain their mission of being a company that is trusted by its employees. Business should have CSRS managers who will ensure that decisions made are ethical and are in line with the corporates social responsibility. Businesses should make decisions of building up infrastructures for the society such as creating educational projects and enforcing the students education environment (Del Baldo and Baldarelli, 2017).

This article is important because it has given new knowledge that a company can have a corporate social responsibility manager who interacts with the founders of the business and the people in other offices and ensures that the decisions made are ethical.

Journal of economics, business, and management

This journal mainly deals in explaining how most businesses are venturing into the corporate social responsibility sector. The reason as to why I chose this journal as an important one its because its looks at how the CSR affects the customer's satisfaction and their loyalty in relation to the decisions made. Customers from developing countries and those from already developed countries may tend to have different opinions in relation to CSR. Corporate Social Responsibility decision affects the consumers satisfaction this could be positively or even negatively. The managers of an organization should ensure that they put the various factors of CSR into practice so as to improve the customers satisfaction and view it as more favorable to them and one that meets their needs (Fernandez-Kranz and Merino-Castello, n.d.).

Customers satisfaction and loyalty

A customers satisfaction involves the perception of a customer in relation to the attributes of a particular product or service that is given by the company. Different customers, their level of satisfaction tend to be different despite the service and the product being the same. The decisions made by the management should be ethical so that they increase the customers satisfaction. For example, the labeling of their products should be done well as well the packaging should be of high quality. This kind of decision in CSR will tend to increase the customer's satisfaction. If a customer has a positive view about an organizations CSR, this will tend to make him more satisfied by the services and products of that particular company (Biehal and Sheinin, 2007).

For an organization to be able to survive in the market environment, it should be able to earn the loyalty of its consumers this is possible if they are satisfied with what they are offering to the community at large. It will also enable the organization to have a greater advantage over other businesses. If a customer or shareholder is satisfied, he will easily find it useful to continue doing business with a particular organization. Management should ensure they continue making ethical CSR decisions which are related or aim at improving the customers satisfaction because these two factors are directly related. The firm should act as a good example to the society.

For example, in this journal, it analyses the level of CSR in China which lead to customer satisfaction and loyalty. Most of the people and consumers in China are concerned more about the contribution of an organization towards its environment and how the organization protects its consumers. Hence for the CSR to be effective in China the organization must put into consideration legal factors, the ethical factors as well as the economic factors. This article has been of great help. The article should also include that so as to achieve the customer's satisfaction they should consider their opinions on various matters (Chung et al., 2015).

In conclusion, ethical decisions during corporate social responsibilities activities in an organization are of great importance to it.An organization has the responsibility to ensure it helps in promotion of the social welfare of the society and as well be good examples. They should allocate and spend resources on CSR activities in a manner it will be of great benefit to the society at large and as well to its stakeholders.

Reference

Biehal, G. and Sheinin, D. (2007). The Influence of Corporate Messages on the Product Portfolio. Journal of Marketing, 71(2), pp.12-25.

Chung, K., Yu, J., Choi, M. and Shin, J. (2015). The Effects of CSR on Customer Satisfaction and Loyalty in China: The Moderating Role of Corporate Image. Journal of Economics, Business and Management, 3(5), pp.542-547.

D'Amato, A., Henderson, S. and Florence, S. (2009). Corporate social responsibility and sustainable business. 1st ed. Greensboro, North Carolina: Center for Creative Leadership.

Del Baldo, M. and Baldarelli, M. (2017). Renewing and improving the business model toward sustainability in theory and practice. International Journal of Corporate Social Responsibility, 2(1).

Fernandez-Kranz, D. and Merino-Castello, A. (n.d.). Measuring Consumers' Preferences towards Corporate Social Responsibility. SSRN Electronic Journal.

Holyoak, L. (2002). Organizational Culture: Organizational Change? 20024Peter Elsmore. Organizational Culture: Organizational Change? Gower, 262 pp., ISBN: 0754612309 42.50. Leadership & Organization Development Journal, 23(6), pp.354-355.

Silberhorn, D. and Warren, R. (2007). Defining corporate social responsibility. European Business Review, 19(5), pp.352-372.